iGod
Nicholas Carr writes an article about a very real fear of
the American people and people around the world. To get a grasp on what this
question, one needs to look on the next to last page of the article where Carr
adds a list of multiple questions. The questions involve the future of technology
and artificial intelligence. Questions like: “Will it alter the way we conceive
ourselves and our relationship to the world?” Thoughts like this swirl around
the population which create fear among the population, which makes improving
technology tougher. Even though artificial intelligence is a tough topic to
wrap your head around, Carr adds analogies and other stories to help the reader
better understand it. An example of this is when he talks about the
supercomputer off of 2001: A Space Odyssey. He uses the mishaps of that
supercomputer and ensure that something like that wouldn’t happen in today’s
world. All of this helps the reader understand what scientists’ end goal may
be, and provide some sort of comfort to the less intelligent. He references
books like “The Religion of Technology,” and “Machines Who Think,” to help
build his article’s credibility. Even to someone who knows nothing about the
topic, titles like that make iGod seem more reputable. So, he appeals to pathos
by creating understandable references, and he appeals to ethos by referencing
relevant articles, but how does he appeal to logos? With a topic like the
future of technology, just the material itself can appeal to logos. Consumers that
aren’t well versed in the topic may read this and not understand, or be scared,
but the combination of ethos and pathos help form an appeal to logos. They do
this by making the article more human-like, which provides it with some logic. Carr
writes later in the article about the computers and how they aren’t as
dangerous as some people may think, which helps the appeal to logos. Saying
things like, “Computers have been getting better and better at providing
answers- but only to questions that programmers are able to ask.” This single
quote both documents the progression of technology, but also helps lessen the
fear of the reader.
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